Monday, September 06, 2010
Long live cheese!
May 27, 09:00 AM by HM Copywriter

I’ve always been a big fan of the rhyme. Although I will deny it till the cows come home and sing “Swanee River” in an arboretum of odd socks, I adore jingles as well.
I mean who can’t still recite the 1970’s classic, “Hold the pickles, hold the lettuce, special orders don’t upset us?” Come on; that smack is gold!
Denying the rhyme is like denying Shakespeare, Mother Goose, or even the long forgotten Andrew Dice Clay. In fact, there’s no doubt in my mind that everyone on the planet can recite at least a snippet of their collective work. No?
So, be warned all ye ad school heroes. Clio winners. Crispin cronies. The next creative who rolls their eyes, wrinkles up their nostrils, or utters the word “hack” within earshot of moi, best prepare to nibble numerous nouns. The time for retribution has come and it brought mad alliteration.
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Cindi Walther: HM Copywriter
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